Serenade

Introduction to Serenade

Driven by passion and a love of all things music? Well then, you’ve come to the right place.

At Serenade, we’re on a mission to empower artists to generate new revenue streams by delivering wonderful experiences to fans. We do this through our web3 marketplace and community watering hole known by collectors and mosh-dwellers alike as Serenade.

We’ve simplified NFTs by developing an accessible, affordable, and environmentally friendly NFT marketplace that allows artists to produce digital collectibles for collection and display by their fans.

Through Serenade, artists are able to fill their creative and revenue gap and fans are able to connect with their favourite artists in a culturally relevant, tapped in space. Sitting at the intersection of culture and technology, Serenade is paving the way for an intimate, authentic future of musical fandom.

Sounds like your kind of mission? Then please, do us both a favour and keep reading.

About the role

We’re looking for an experienced Content Creator with the skills required to advance our current marketing and brand goals. The role will support the Design and Community Management team across ideating, producing, managing and curating social and media content. You will be responsible for conceptualising, strategizing, sourcing/creating assets and posting promotional material across a variety of platforms in order to engage and grow our community. It will require creative and critical thinking, strong communication skills to brief copywriters and designers, producing social and brand strategies, market research and collaborating on timelines. You’ll be working closely with our current digital agency while slowly phasing them out to go 100% in-house. We’re after an individual who will constantly be looking to bring new, fresh ideas to the table with a passion for music, web3 and an interest in design/marketing collateral.

Skills

  1. 1+ years experience as a Content Creator or Marketing Associate
  2. Excellent writing and editing skills in English
  3. Knowledge of email marketing programs (Hubspot, Klaviyo), Google Analytics and any scheduling software
  4. Strong understanding of social media, brand and marketing strategy
  5. An interest in learning about design and visual communication
  6. Skills/ interest in photography/videography
  7. Basic experience in Adobe Suite programs; specifically Photoshop to work within templates (desirable but not required)
  8. Familiarity with SEO

Responsibilities

  1. Having an excellent work ethic
  2. Work with the Community Management team on a broad social strategy
  3. Produce or source imagery and videos to use as content
  4. Oversee all the content and creative across social media platforms
  5. Post and analyse the social engagement
  6. Write and proof all captions and blog posts (resource and brief copywriters if applicable)
  7. Utilise the Design team to assist on producing assets and templates

Employment details

  • Employment type: full-time
  • Location: Sydney or London
  • Compensation package: AU$50,000
  • Working preferences: Office and WFH (working from home)